The Richard Kelly simulation was a great opportunity to develop business strategy skills in a safe and non-time consumptive environment. Richard did a great job of providing advice and support and the simulation involved many areas of business dynamics.

An excellent way to improve business acumen, working in teams, assessing the competition , managing staff expectations and financial literacy

I am very pleased with experience and achievement, improving every year and finally meeting all business goals. Certainly, I have learnt a lot in this competitive tournament, from strategy to execution, competitor analysis, SWOT, etc, iteratively throughout the tournament. Highly recommended to novice to experienced strategists!

The Simulation is a very sophisticated piece of software well suited to teaching the key areas of strategic thinking in business. The role of the facilitator is critical and was conducted very well in this instance. Some of the algorithms were difficult to understand (eg outsourcing costing, allocated contract rules and share price impacts). Given their importance these should be able to be explored in the early round. Finally the simulation lends itself to 5 or 6 rounds for people to learn to live with their decisions. For shorter simulations barriers need to be placed to penalize non normal behavior (eg huge discounts). These generally do not exist in the real world and hence do not teach correct behaviour.

Starting with only a limited understanding of the impact of all the factors, we relatively quickly learned from our mistakes and thanks to Richard’s coaching became successful.

Wanting to develop my strategic thinking I clicked on the link for the Business Simulation Tournament 2020 that came up on my linkedin feed. I joined on my own and was teamed with an amazing group. As a newly formed team from different backgrounds Richard supported us to think more strategically for our business. Each year we saw a great improvement in our rankings as we challenged each other to think outside the square. I was able to expand my network outside of my sector as well. A fantastic experience that I highly recommend not only for those starting out in strategic thinking but also to those more experienced in this space. Thank you Richard.

The simulation provided the long-term strategic thinking needed of a consultant or executive. Understanding different business functions while through a real-time simulation was definitely an enriching experience

It was a little hard at the start figuring out the business, but once we got into the swing of things, it was really fun and interesting!